Customer Journey Management

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Marketing Automation

Customer nurture through consistent automated email messages combined as necessary with custom tasks generated for hot leads and assigned to your customer service reps. Hot leads are automatically identified based on customer actions (clicks, replies) and email open rates.

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Customer Journey Maps

You will be on top of the customer journey with detailed maps of your custom setup. We provide each customer with a custom visual reference of the customer journey including the emails and tasks as well as time delays for each step.

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App Integration

No more manual updating! We will connect your email automation app with your CRM, CMS and more to keep your customer profiles updated across apps.

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ROI Tracking

Track campaign costs in real life and determine what works for your customers. Update your campaigns as needed to make sure your nurture plan is effective.

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Digital Strategy

Our best practice approach will give you the tools and transparency in your marketing. Your strategy will become purposeful and well-honed with minute by minute updates on customer response. Empowered with knowledge of how your campaigns land with your most important buyers you will be able to adjust and strengthen your approach to past customer nurture and effective trust building with potential contacts.

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Search Engine Optimization

Boost your visibility on internet searches. These days as many as 97% of people search for local businesses on the internet, let’s make it as easy as possible for them to find YOU.

FIND OUT MORE ABOUT SEO

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Effective Copywriting

Getting them to your website is half the battle. You have to make them stay on your website for more than 60 seconds in order to gain their business. That is where effective writing and layout comes in. You have to gain your customers trust in the few seconds that they are visiting your website or in the first few lines of an email. When you have a great copywriter in your back pocket, you are already way ahead of your competition.

We can provide you a new copy or audit your website and improve on what is already there. Sometimes a few simple edits can make a world of difference.

TALK TO US ABOUT YOUR COPY

Why Digital Aura?

Digital Aura goes to great lengths to ensure we employ top talent in every field. We have specialists in SEO, App Integration, Copywriting, Marketing Strategy and more to make sure that your emails, webinars and customer journeys are top notch.

 

We are located in Toronto, Canada and serve customers across the Globe.

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We are Marketing Automation implementors